Wellness Challenge Campaign
A four-page employee wellness challenge campaign site that points staff to Contests for current rules, participation steps, and official scores while offering adaptable team ideas.
Every employee gets a seat — priced per employee in Communications & Intranet, quoted with this template ready.
Rolled out to every employee at AutoZone (125,000), PetSmart (50,000+), A.S. Watson and Raley's (20,000) — and at larger retailers we are not permitted to name.
Built for: Healthcare · Manufacturing · Retail · Professional services
Overview
The Wellness Challenge Campaign template is a four-page intranet site for introducing an employee challenge and guiding people to its official participation details. The Challenge page opens with a welcome and explains that Contests holds current rules, participation details, and scoring. How It Works presents the employee's route from finding the active challenge through checking standings. Team Tips offers optional, fictional Northstar examples for making participation workable across roles and shifts. Celebrating Teams supplies sample recognition wording while warning authors not to publish unverified names, scores, or results.
Use this template when you need a navigable campaign home that supports a challenge administered elsewhere, particularly when employees need a shared explanation and team-level ideas. The example deliberately separates orientation from the authoritative source: it does not enroll employees, collect activity, calculate scores, or provide live standings. Confirm that employees can access Contests and that its support or challenge-owner route is published before directing them there. The sample organization, copy, and scenarios are illustrative, not confirmed company facts.
Do not use this site as the rules engine, registration form, results dashboard, or a substitute for the active challenge instructions. Before launch, replace fictional framing, verify eligibility and destinations, and have the campaign owner review links and copy. If campaign rules change, update the authoritative Contests details first and then check that the site still directs employees to the right information.
Standards & compliance context
- Treat the Northstar organization and its campaign examples as fictional; verify eligibility, dates, rules, and support routes against the active challenge before publishing.
- Do not collect or publish personal health information through this guidance page, and follow applicable privacy requirements and internal policy for any challenge data handled elsewhere.
- Review the finished pages for WCAG 2.1 AA accessibility, including meaningful headings, descriptive links, keyboard operation, and alternative text for informative images.
- Do not describe sample recognition copy as a verified result or publish team names, standings, or scores without confirmation and approval.
General regulatory context for orientation only — verify current requirements with counsel or the relevant agency before relying on this template for compliance.
What's inside this template
The Challenge
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Wellness, your way
Every Northstar employee can take part, wherever they work and whatever their role. This fictional Northstar campaign is a sample for a multi-location employer. Open Contests for the active challenge, its participation details, and official scoring.
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One campaign, one place for official details
Contests is where the challenge runs. Use it to find the active challenge, review its rules and timing, take part as described, and check scoring. This campaign site offers orientation and ideas; it does not record participation or calculate scores. Challenge names, dates, eligibility, and rules are company-specific. Northstar details on this site are illustrative examples, not confirmed live challenge information. Follow the current information in Contests.
- Challenge dates
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Explore the campaign
Choose the guidance you need. How It Works Follow the participation steps and find answers to common questions. Team Tips Browse optional ideas teams can adapt to their roles and shifts. Celebrating Teams See sample recognition copy and where confirmed results belong.
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Ready to find the active challenge?
Open the Contests app for current instructions and scoring. Contests is the source for official challenge rules, participation details, and scores. In Contests, open the active wellness challenge and use the details shown there.
How It Works
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Use Contests for the current instructions
Challenge format, eligibility, timing, and scoring can differ from one campaign to another. Open the Contests app and read the active challenge details before taking part. The instructions in Contests—not the sample guidance on this page—are authoritative. This site does not enroll employees, collect activity, or calculate standings. If the challenge details are unclear or appear incorrect, use the Contests support or challenge-owner route your organization has published.
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Participate in four steps
Use the active challenge instructions in Contests at each step. Open Contests Find the active wellness challenge in the Contests app. Review its details Check the current rules, eligibility, timing, and any participation requirements shown there. Take part as described Follow the challenge instructions. Do not rely on this site's sample tips as scoring rules. Check scoring in Contests Return to the challenge in Contests for the current scoring and standings.
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Common questions
The active challenge in Contests provides the final answer when details vary. Who can participate? This fictional example is intended for every Northstar employee, including office and frontline colleagues. Check the active Contests challenge for the confirmed eligibility of your organization's campaign. Where do I find the rules and dates? Open the active challenge in Contests. Any dates or rules in a sample campaign page should be treated as illustrative unless confirmed in Contests. Where are scores and standings shown? Check the active challenge in Contests. This site does not calculate or publish live scores. What if I cannot access the challenge or spot an error? Use the Contests support or challenge-owner route your organization has published. The Northstar example does not name a real contact or support channel.
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Continue in Contests
Find the active challenge there to review instructions, participate, and check scoring. This page explains the handoff; Contests holds the challenge details and results. Open the Contests app and select the current wellness challenge.
Team Tips
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Ideas to adapt, not extra rules
These fictional Northstar examples are optional ways to make a team challenge welcoming. Adapt them to the work, location, accessibility needs, and shift pattern; no activity here is required or earns points unless the active challenge in Contests says so. Colleagues should be able to participate in a way that fits their role and circumstances. Check Contests for the official challenge instructions and scoring.
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Three practical team ideas
Illustrative examples only; use the active Contests rules for challenge requirements. Choose a realistic team aim A fictional Northstar office team agrees to share one optional movement break during its usual weekly check-in. The idea is to make participation easy to discuss, not to set a quota. Ask colleagues what is workable before setting a team activity. Keep participation optional unless the official challenge says otherwise. Fit the idea to the shift A fictional Northstar frontline team discusses an activity that can fit around coverage and breaks, rather than asking everyone to join at the same time. Do not interrupt safety-critical tasks or required coverage. Offer a practical alternative when a shared activity does not fit someone's role. Make joining welcoming A fictional Northstar team shares the challenge information in its usual team huddle and points colleagues to the same Contests instructions. Share the active challenge details rather than paraphrasing scoring rules. Celebrate participation without pressuring colleagues to disclose personal health information.
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Check the official challenge before acting
Team ideas do not replace challenge rules. If a tip conflicts with the active challenge details, follow Contests. Use Contests to confirm current participation instructions and scoring.
Celebrating Teams
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Every effort deserves a warm welcome
A fictional Northstar campaign message celebrating colleagues across offices, sites, and shifts. Share confirmed team stories only after checking the details and approval for publication.
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Sample recognition copy
Fictional wording for illustration; no team result or score is being reported. Sample only: “Thank you to colleagues across Northstar for making space to take part in this challenge. We appreciate the teams that found approaches suited to their work and welcomed people across shifts.” This is example copy, not a verified Northstar outcome. Do not publish team names, standings, scores, or stories here unless they are confirmed and approved for sharing. Check current standings in Contests.
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See current team results
Contests is the source for current challenge scoring and standings. Do not treat sample recognition copy on this page as a live result. Open the active wellness challenge in Contests to view its current results.
How to use this template
- Clone the four-page site and replace the fictional Northstar references with confirmed campaign and organization wording.
- Verify that employees can open Contests and identify the active challenge, its official instructions, and the published support or challenge-owner route.
- Review the intended audience and adapt the optional Team Tips examples for different roles, shifts, accessibility needs, and safety requirements.
- Publish the site with navigation labels that match its page names, then announce it as orientation rather than as a scoring or enrollment tool.
- Ask the campaign owner to check the Contests handoff, page links, eligibility wording, and recognition copy before the challenge opens.
- During and after the campaign, check for changed instructions and publish team names, stories, or results only after confirming details and publication approval.
Best practices
- Keep Contests identified as the authoritative source for current rules, eligibility, timing, participation instructions, and scoring.
- Check every campaign link in the published site from an employee account before announcing the campaign.
- Label fictional examples and sample recognition copy so employees cannot mistake them for live results.
- Adapt team ideas to shift coverage and safety-critical duties instead of asking everyone to join at the same time.
- Make participation welcoming and avoid asking employees to disclose personal health information in team discussions.
- Name a campaign owner and a real correction or support route before launch, using only confirmed organizational details.
- Review the site when the active challenge changes and remove outdated campaign language promptly.
- Check page headings, link text, keyboard navigation, and image alternative text against WCAG 2.1 AA accessibility practices.
What this template typically catches
Issues teams running this template most often surface in practice:
Common use cases
Frequently asked questions
What does the Wellness Challenge Campaign template include?
It includes four pages: The Challenge, How It Works, Team Tips, and Celebrating Teams. The pages orient employees, explain how to find and follow challenge instructions, offer optional team ideas, and provide clearly labeled sample recognition copy. Contests remains the source for official participation details and results.
Who is this campaign site intended for?
The fictional Northstar example is written for employees across office and frontline roles, locations, and shifts. Replace or qualify that scope to match your organization, and confirm eligibility in the active challenge in Contests. The template does not establish who is eligible for a real campaign.
How often should we update the campaign pages?
Review the pages before each campaign launches and whenever challenge details, Contests instructions, or support routes change. Check the linked Contests information during the campaign so the site does not imply outdated rules or dates. Remove or revise campaign-specific copy when the challenge ends.
Who should own and run this site?
Assign a campaign owner, such as the employee-experience or wellness communications lead, to maintain the pages and verify the handoff to Contests. The challenge owner should confirm rules, eligibility, timing, and scoring in Contests. Publish the organization's real support route there or on the page only after it is confirmed.
Does this template satisfy health, privacy, or accessibility requirements?
The template is campaign guidance, not a compliance certification or a substitute for your organization's policies. Its sample copy advises against pressuring employees to disclose personal health information; keep participation and any data handling consistent with applicable privacy rules and internal policy. Check the finished pages for WCAG 2.1 AA accessibility, including readable headings, descriptive links, keyboard access, and useful alternative text for images.
Can employees participate based on the Team Tips page?
No: the tips are optional examples, not challenge requirements or scoring rules. Employees should follow the active challenge details in Contests, especially if a team idea appears to conflict with the official instructions. Adapt activities to role, shift, accessibility needs, and safety-critical work.
What should we customize before publishing?
Replace the fictional Northstar framing with confirmed organization-specific language, and verify the audience, campaign name, and any references to support routes. Keep Contests clearly identified as the official home for current rules and results if that is how your campaign operates. Remove sample recognition text or label it plainly until results and publication approval are confirmed.
Does the template connect to Contests or show live scores?
The pages direct employees to the Contests app, but the supplied structure does not configure a live data block or calculate participation and scores. Confirm that the Contests destination is available in your environment and provide an approved route employees can follow. Do not present sample copy or team examples as live results.
How is this different from sending challenge details in an email?
The four-page site gives employees a stable place to orient themselves, find participation steps, review optional team ideas, and understand where results belong. An email can announce the campaign, but it can become stale or separate guidance from the official rules. Keep Contests authoritative and use the site as the navigable campaign guide.
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Ready to use this template?
Every employee gets a seat. Request pricing for Communications & Intranet and we quote into a workspace with Wellness Challenge Campaign ready.
Rolled out to every employee at AutoZone (125,000), PetSmart (50,000+), A.S. Watson and Raley's (20,000) — and at larger retailers we are not permitted to name.